The Refinery
Social media strategy that gets seen — and gets results.
A refined approach to social
The Refinery’s handmade jewellery is bold, beautiful, and built to last — but their online visibility wasn’t keeping up. With declining organic reach across Facebook and Instagram, we helped them implement a paid content strategy that showcased their brand to the right audience, drove real engagement, and boosted both website and foot traffic.
| Client | The Refinery |
| Location | Rotorua, NZ |
| Industry | Jewellery / Retail |
| Services Provided | Social Media Ads, Content Strategy |
The challenge
The Refinery’s organic content wasn’t getting the visibility it deserved. Despite strong brand visuals and a loyal local following, Facebook’s algorithm was limiting their reach — and with it, their ability to drive traffic online and in-store.
Our strategy
We bypassed the algorithm with a smart paid ads strategy focused on reach, engagement, and foot traffic.
The impact
In the past 12 months:
0
in average impressions per post
0
in average engagement per post
0
in page followers
“I had the good fortune to work with David, unravelling my social media and media presence. He effortlessly made it less daunting, manageable, and easier to understand. I can honestly say his expertise would be an asset to any business looking to engage his services.”
- Nick, Owner
More client success stories
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How can we help?
Ready to boost your brand’s visibility like The Refinery?
Let’s build a paid social strategy that drives traffic and connects with your community.
New inquiries - hello@dimple.nz
Customer inquiries - support@dimple.nz
Give us a call - 0274228717
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